Ecosystem Growth Council Weekly Update Thread

Ecosystem Growth
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14

Hello Scroll DAO,

The EGC hosted its tenth meeting this week.

07/10 - Tenth EGC Meeting - participants: @Sov ; @JuanRah ; @0xDonPepe ; @Natalie ; @Jashar ; @Juansito ; Miana

  • Main points of the meeting:

    • The two main focus areas of the Scroll strategy at the moment are Scroll product marketing and USX.

    • Two meetings will be organized this week with key decision-makers in Scroll, including Emily from Marketing and the Scroll Business Development team.

    • Moving forward, we will adopt a divide-and-conquer approach: Natalie and Jashar will meet with Emily to work on ideas for the Marketing RFP, and Sov, Don Pepe, and JuanRah will meet with the Scroll Business Development team to discuss how to support USX.

    • The EGC is considering allocating 30% of the budget to the marketing RFP and 70% to USX and other stablecoin-related initiatives.

    • We also briefly touched on supporting the review of the submission for the Security Subsidiary Program; however, no conclusion was reached.

09/10 - Meeting with Emily - participants: Natalie Jashar; Juansito; Emily

  • Main points of the meeting:

    • We discussed a Marketing Program that would allocate approximately one-third of the EGC’s budget (roughly $500,000 USD).

    • 3 option tracks for the program:

      • Creator Fund / UGC + Garden: structured user-generated content with briefs, QA, and performance thresholds. Garden and USX could serve as early content anchors.

      • Extension of the Unified Brand Marketing Campaign: expand to include a narrative spine, asset kit, resource hub, distribution engine, ecosystem spotlights, and measurement. Also, expand to ecosystem teams.

      • Support for Open Economy Founders: founder enablement and conversion through mentoring, case studies, and distribution support.

09/10 - Meeting with Scroll BD - participants: 0xDonPepe; JuanRah; Sov; Jane; Juansito

  • Main points of the meeting:

    • Stablecoin launch support - The BD team proposed allocation ideas during the pre-deposit phase, including retail incentives and structures that preserve capital while rewarding community participants at certain thresholds.

    • DeFi integration acceleration - Allocation of funds towards liquidity support to ensure USX achieves broad protocol integration and addresses liquidity concerns across the ecosystem.

14/10 - Eleventh EGC Meeting - participants: Sov; Natalie; Jashar; 0xDonPepe; Junsito; Miana

  • Main points of the meeting:

    • We discussed the outcomes of the two separate meetings held the previous week and the next steps.

    • We reviewed the marketing RFC before posting it to the forum.

    • We focused on shaping the allocation of builder support funds and on supporting marketing initiatives in response to community feedback on the RFC.

  • Moving forward, we:

    • We will post a marketing RFC to gauge the DAO’s sentiment on potential initiatives for user acquisition marketing.
      Note: The EGC Marketing RFC was posted on October 16th. Please review it and provide us with feedback.

    • Design an incentive proposal for upcoming Scroll apps to share with the community.

  • Additional information:

    • The meeting scheduled for October 21st has been canceled due to travel.

Please let us know if you have any comments or questions.

Thank you,

The EGC

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